I recently had the pleasure of joining Michael Murray from Benzinga for an insightful interview during the Ninth Fintech Deal Day in downtown New York City. As the President of Gate 39 Media, I delved into the dynamic world of fintech, sharing our journey and the innovative solutions we bring to the financial services sector including fintech products, customer portals, mobile apps, and comprehensive marketing strategies. We also explored the evolving fintech landscape, highlighting AI’s transformative role, the significance of unique content, and creating visibility in the industry.
Key Highlights:
- Challenges & Opportunities in Fintech: The landscape of fintech continues to evolve, and now artificial intelligence is reshaping the industry. So it’s become even more necessary to find new and thoughtful ways to really provide benefit when you are able to make contact with customers.
- The Power of Unique Content: In today’s digital era, crafting unique content and robust engagement strategies is more crucial than ever. A lot of the traditional techniques still apply, but now it’s even more important than before that you have that distinctive voice.
- Importance of Visibility & Partnerships: The fintech sector thrives on visibility and strong partnerships. Don’t forget to ask yourself, “How do we build visibility in general so that we can get the traffic that we’re looking for?”
In today’s rapidly changing world, where technology has become an integral part of our lives, traditional media providers continue to offer valuable information to the fintech industry. However, what sets successful fintech companies apart is their ability to take that information and put their own unique spin on it, adding value and standing out in a crowded marketplace.
Watch the full interview on Benzinga’s YouTube page here.
We’re always on the lookout for new collaborations and partnerships. If you’re interested in exploring what Gate 39 Media can do for your business, book a discovery call with us!
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