Disruptive ETFs Demand Differentiated Marketing

Events > 2018 > March > Disruptive ETFs Demand Differentiated Marketing

About this event:

Created by superadmin

Union League Club, 65 West Jackson Boulevard, Chicago

FCS Chicago takes a look at the splash ETFs are making in the marketplace — and what that means for marketers.

With inflows at record levels and still on the rise, ETFs are here to stay.  With new ETFs being launched every day, financial brands need to be cutting-edge with their marketing strategies in order to be differentiated.  The need to articulate a firm’s distinct value proposition is more important than ever. Learn from our experts as they share their challenges and successes in standing out in a crowded marketplace.  Our panel discussion will focus on:

  • An overview of ETFs industry and where it’s headed
  • The role of content, technology, data analytics, and distribution
  • How your marketing campaigns can be disruptive and effective in the asset management space
  • How to strategize for long-term success

Learn more about the lunch meeting HERE.

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