Shifting Financial Marketing into Gear
Providing Mobility To Children In Developing Countries, A Leg To Stand On (ALTSO) Continues to Rock for a Great Cause
A Leg To Stand On (ALTSO) is a NYC-based non-profit organization working in the developing world, bringing free orthopedic care to children with limb disabilities whose families cannot afford treatment.
The organization provides high-quality continuous care until the age of 21 for all patients treated under ALTSO’s programs. Since 2003, their programs in Asia, Africa, and Latin America have provided free orthopedic care to more than 19,500 children in need.
In the developing world, children with limb disabilities are often left untreated or provided with low quality, unhygienic devices that are unfit for their specific needs, size, and climate.
ALTSO recognizes that not only is having a limb disability hard, but that mobility solutions must empower and uplift children – or as ALTSO refers to them as CoolKids – this is why ALTSO provides a variety of solutions for all CoolKids in need.
ALTSO believes that mobility is: Physical – The ability to clean yourself, clothe yourself, feed yourself, and relieve yourself; Social – The ability to improve self-esteem, make friends, engage in community, and create family stability; Economic – The ability to access education, secure gainful employment, gain self-sufficiency, and break the cycle of poverty.
This is why ALTSO is on a mission to provide three essential needs:
- Prosthetic limbs – A prosthetic limb in the United States costs more than $10,000. 1.7 billion people worldwide earn less than $2 a day. It would take a poor family 5,000 days of income or 50 years of work to afford a $10,000 product.
- Orthotic braces – Many of our CoolKids are in need of long-term orthotic braces that, over time, properly align, correct, support, and stabilize parts of the body.
- Wheelchairs – An estimated 70 million people worldwide are in need of wheelchairs.
A Virtual Rocktoberfest
The industry charity is making its signature event series, Rocktoberfest, more accessible than ever this October. In light of the pandemic, the 19-year-old event series went virtual in 2020, expanding reach from its historic in-person events held in New York, Chicago, & London to a live-stream concert hosting thousands of viewers from more than 24 countries across the globe.
This year’s Rocktoberfest event, set for October 21st, at 7pm EST is officially open for registration and will again feature a live-stream concert performed by bands made up of financial services professionals. In addition, the charity will give guests and sponsors the tools needed to host event watch parties, offering a unique opportunity for attendees to gather together within COVID-appropriate accommodations and individual comfort levels.
Gate 39 Media is a Proud Sponsor of ALTSO
For the past several years, Gate 39 Media has stood with many other firms in the financial services industry to support A Leg To Stand On.
In extending our core values outward, Gate 39 Media is a 2021 sponsor of the organization’s annual Rocktoberfest event, lending additional technological and marketing support to help promote the worthy fundraising cause, a need which has grown even more critical during the global pandemic. The risk of COVID-19 on the programs ALTSO operates throughout the developing world is at the highest it has been since the onset of COVID.
How to Get Involved
Sponsorship packages are limited, but still available on a first come, first serve basis. For more information on sponsorship packages, benefits, and more fill out this quick form and a member of the ALTSO team will reach out to you directly.
Learn more about A Leg To Stand On and make a donation at https://www.altso.org/
- Follow ALTSO on Twitter Look for #CoolKids
- Follow ALTSO on Instagram
- Follow ALTSO on LinkedIn
- Follow ALTSO on Facebook
BE SURE TO CHECK BACK AND FOLLOW GATE 39 MEDIA’S #WORKINGREMOTELY SERIES
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