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Engine 39 Blog

Read all about the team’s thoughts and discussions on the latest trends and practices within our specialized industries. Subscribe to the newsletter for even more.
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Tool to Teammate: HubSpot’s New AI Agents

The way we think about teams is changing. With AI now embedded into the daily flow of work, businesses are building hybrid teams where humans and AI...

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Top 10 Website First Impressions: An Infographic

They say you never get a second chance to make a first impression — and this adage is especially true with websites. From the load time, to graphics,...

Highlights from the Financial Marketing Intelligence Event

On Thursday, February 14th the Gramercy Institute hosted the Financial Marketing Intelligence Event 2019: The Year Ahead in Financial Marketing at...

Outbound Marketing and Inbound Marketing

Lead generation marketing in 2019 can be divided into outbound marketing and inbound marketing. There are several distinctions between the two with...

Keep Your Data Moving: Active vs. Static Lists in HubSpot

If you’re a HubSpot Marketing Hub user, you’re probably familiar with the lists tool. If you’re not, here’s a crash course. Lists may seem simple,...

15 Intriguing Business Startup Stats: An Infographic

It’s the start of a new year and new beginnings are the order of the day — we thought it appropriate to kick off 2019 by compiling some interesting...

The Financial Services Marketing Funnel Has Shapeshifted

From the Marketing Funnel to the Marketing Flywheel

Mobile Responsiveness and Website SEO

Are you aware of the connection between mobile responsiveness and website SEO?

Data Security: A 2018 Infographic

2018 saw a massive increase in the number of cyber attacks — the most in history thus far placing data security at high priority. Any data-centric...

Building the Best Brand and Tagline from the Ground Up

Do you know the fundamentals of building the best brand and tagline for your business? Today’s financial firms are faced with a host of marketing and...

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