HubSpot’s founders opened the annual INBOUND 2020 event discussing the challenge of navigating 3 crises: a health crisis, an economic crisis, and a crisis of social conscience, acknowledging that there is no playbook for this year. This is not yet the new normal — and the role of technology is changing.
Surveys can target general, overall customer satisfaction, or they can drill down to specific suggestions for improvements or reactions to different parts of the buying cycle.
While a testimonial is solicited—and potential clients often know this—it is more trustworthy in some instances, as online reviews are not always vetted.
When done correctly, blog posts can drive an immense amount of traffic to your site, and in turn, much more brand awareness. This is particularly true in the financial industry.
They say timing is everything – and in social media posting, it is a critical component. Check out our infographic below that breaks down the best times to post to each social channel.