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Engine 39 Blog

Read all about the team’s thoughts and discussions on the latest trends and practices within our specialized industries. Subscribe to the newsletter for even more.
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Tool to Teammate: HubSpot’s New AI Agents

The way we think about teams is changing. With AI now embedded into the daily flow of work, businesses are building hybrid teams where humans and AI...

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Minimalism in Design: Philosophy Over Aesthetic

Minimalism in design is often mischaracterized as a fleeting trend—a style choice rooted in the desire to mimic Silicon Valley chic. Indeed, brands...

Function vs. Form in Design

Design is often a balance between form and function, but in high-stakes competition, form itself can become a closely guarded secret. I was reminded...

Mocha Mousse: Blending Familiarity with Modern Design as Pantone’s 2025 Color of the Year

The Gate 39 design team always looks forward to Pantone Color Institute’s annual Color of the Year announcement. Last year, I shared my thoughts on...

Instagram Stats all Marketers Should Know About [Video]

Whether you’re a B2B or B2C company, Instagram allows you to increase brand and product awareness organically as well as through paid ads. There are...

3 Essential Questions to Define Your Brand Identity

Every business wants to stand out in their industry. Yet all too often we see these businesses making brand choices that wind up being similar to...

Design Spotlight: Warming Up to Pantone’s 2024 Color of the Year – Peach Fuzz

Every year, our design team eagerly awaits the big announcement from the Pantone Color Institute on the official Pantone Colors of the Year. Gate 39...

Well-Designed Websites for Search Engine Optimization [Video]

You may think of search engine optimization, or SEO, as something you accomplish through code and keywords in your web content. And you’re not wrong....

UI Design Spotlight: Navigation Menus

One of the more interesting ways that the Gate 39 Media team customizes our clients’ website designs is through carefully-crafted user interface (UI)...

Pantone’s Color of the Year 2023 – Magenta [Video]

Pantone’s Color of the Year for 2023 has been announced – Viva Magenta 18-750. Started in 1999 to encourage dialogue around the vernacular of color...

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