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Engine 39 Blog

Read all about the team’s thoughts and discussions on the latest trends and practices within our specialized industries. Subscribe to the newsletter for even more.
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5 Recent HubSpot Changes & What They Mean for You

HubSpot’s latest platform updates are more than just quality-of-life improvements—they’re signals of a CRM that’s growing smarter, more secure, and...

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Design Spotlight: Exploring the Color Theory Behind Pantone’s Color of 2022 – Very Peri

Each year, our design team eagerly awaits the big announcement from the Pantone Color Institute on the official color of the year. This announcement...

Need a Website Redesign? How a Growth-Driven Design Approach Supports Business Marketing & Sales Growth

If you’re considering a website redesign to better serve your clients, we’d like to introduce you to an approach you may not be familiar with. At...

Visual Marketing; An Essential Strategy

Today’s culture is visual. We remember images far more vividly than we do any other kind of media – and this is not just a marketing statistic, it’s...

Financial Design Disruption: Evolving the Financial Creative Design Process

On Wednesday, September 29, 2021, I had the privilege of participating in the panel: The Creative Process & Why It Matters in Financial as part of...

The Critical Ways Website Design Influences Search Engine Optimization

You might think of SEO as something you accomplish through back-end code and keywords in your web copy and content—and you’re not wrong. However,...

Design Spotlight: Gate 39 Media’s Lead Designer Nick Landsberger Discusses the Significance of the 2021 Pantone Colors of the Year

Every year, our design team eagerly awaits the big announcement from the Pantone Color Institute on the official Pantone Colors of the Year.

2020 Color of the Year Fits the Financial Industry Like a Glove

It’s that time of year again, Pantone reveals the 2020 color of the year. In early 2019, the Pantone Color Institute crowned Living Coral the 2019...

The Difference Between UX and UI and Why it Matters in Financial Marketing

UX (User Experience Design) is how your app or website works and UI (User Interface Design) is how it looks. Both UX and UI are equally important in...

Design Spotlight: Fonts in Financial Services

While investors and traders make financial choices with their brains, most decisions start with the eyes. The optical nuances of how information is...

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